Euclid Technology Blogs

Euclid Technology Blog

On average, event attendees spend ~6 seconds looking at a booth before deciding whether or not to engage with an exhibitor . One way to grab an attendee's attention is to create a stylish, attractive display banner. In this article, we’ll review how you can do just that for your next event!  

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Creating Webinars that Members Actually Want to Attend

Erin Reeve | Marketing & Communications | June 26, 2017

Hosting webinars can drive member engagement- if members choose to attend. With that said, there are many reasons that affect whether a member decides to join a webinar or not. In this article, we’ll review the how you can create webinars that members actually attend.

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Avoiding Spam & Saving Your Online Fundraising

Erin Reeve | Fundraising Marketing & Communications | June 14, 2017

Email Marketing is a crucial part of most nonprofits’ online fundraising strategies. However, despite investments in growing their email programs and lists, many nonprofits’ email engagement rates (and online fundraising potential!) have declined significantly over the past year.

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WannaCry, Ransomware and How to Protect Yourself

Erin Reeve | Security System Admin | May 24, 2017

A global ransomware attack named WannaCry made headlines earlier this month by becoming one of the largest cyber attacks of all time. So far, the attack has affected roughly 200,000 organizations in over 150 countries.

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Developing User Personas to Enhance your Content Marketing

Erin Reeve | Marketing & Communications | April 27, 2017

In this post, we’ll discuss how to build user personas to enhance your content marketing strategy.

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Drive Donations With Your Website Design

Erin Reeve | Fundraising | April 19, 2017

Non-dues revenue is vital to most associations. Increasing donations or event revenue by even a few percent can make a major difference to an association’s bottom line.This post dives even deeper by outlining the best practices to drive donations on your website.

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Using Content Personalization to Increase Conversions

Erin Reeve | Marketing & Communications | March 23, 2017

Today, people don’t just prefer content personalization, they expect it. Members of associations are no different.Instead of personalizing content for individual members (which can be both costly and time-consuming), associations today use audience segmentation to personalize content for target groups. If done right, audience segmentation can help...

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Using CV Marketplace to Track Membership Metrics

Erin Reeve | Reporting & Querying | March 22, 2017

Although many associations today understand the importance of tracking membership metrics, many fail to do so accurately - or at all. Tracking these metrics can help your association maintain and expand its current membership base. This article will show you CV Marketplace can help you stay up-to-date on your most important membership metrics.

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How to Use Holidays to Market Your Cause

Erin Reeve | | February 17, 2017

The beginning of the year is full of holidays, big events and celebrations. This article features tips to market your cause - while celebrating!

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Moving ClearVantage to the Cloud

Erin Reeve | | February 17, 2017

Deciding how to host your ClearVantage database can have a significant impact on your association’s operations. More and more Euclid clients are moving their ClearVantage to the secure cloud.

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